Unsolicited CMAs can be a huge lead generator for your real estate business and represent one of the most profitable activities you can be doing throughout the year to generate leads. What is an "Unsolicited CMA" you ask? Well it is simply a market analysis done for your best clients without being asked for it. Every person is interested in what their home is worth, especially since it often times is there biggest asset. By meeting with your best clients and giving them an update on their home and a valuation, you can spark multiple conversations ranging from "is now the best time to sell?" to "I didn't know I had so much equity in my home, maybe I should move to that bigger home!"
In this course, you will learn
Agents that do these activities often report that they can account for up to 50% of their business for the following year.